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2026 BOF Basic Information
Busan's representative Hallyu festival, the 2026 Busan One Asia Festival (BOF) with NOL is gearing up for its full-scale preparations.
This year, BOF is held under the theme 'BEYOND 10: THE NEXT WAVE' to commemorate its 10th anniversary. This festival is expected to expand into a large-scale music festival aimed at establishing Busan as the K-Culture center in Asia.
The 2026 Busan One Asia Festival will feature a variety of cultural tourism programs centered around K-pop concerts.
This year, a large stage will be installed at Busan Asiad Main Stadium, drawing expectations from both domestic and international K-pop fans. The festival promises to provide rich experiences, combining elements like park concerts, K-Culture exhibitions, conferences, and local pop-up stores.
Major Schedule
This summer, special events are scheduled in Busan.
The first is the BIG-CONCERT, which will be held on June 27th and 28th at Busan Asiad Main Stadium, operating from 1 PM to 9 PM. Attendance is allowed for ages 8 and up.
The second event, PARK-CONCERT, will take place on June 20th at the Hwamyung Eco-Park Soccer Field A&B.
Lastly, BIG-TALK is scheduled for Tuesday, June 9th, at the Busan Port International Exhibition and Convention Center. Various programs are set to attract a large audience's interest.
Busan K-pop Concert Lineup
The most notable content at 2026 BOF with NOL is the Busan K-pop concert BIG-CONCERT.
The City of Busan has recently announced additional artists, including AKMU, Haechan (NCT), and EVAN, further raising audience expectations. This performance is set to provide fans with a special experience.
On Saturday, June 27th, the following artists will take the stage:
AKMU, CRAVITY, HAECHAN, KiiiKiii, TREASURE, and 8TURN.
This is expected to be a time to enjoy a variety of music.
On Sunday, June 28th, the artist lineup for the second day has been announced.
This performance will include RIIZE, EVAN, Hearts2Hearts, idntt, KickFlip, LEE YOUNGJI, and tripleS.
Let’s look forward to the stages of artists with diverse charms.
AKMU is an artist with both popularity and musicality, and their emotional live performances gather much anticipation from fans.
Haechan, from NCT, is expected to elevate the atmosphere on site thanks to his outstanding vocal skills and global fanbase.
With the appearance of various artists like RIIZE, Lee Young-ji, KiiiKiii, and TREASURE, the completeness of the K-pop fandom festival is set to increase.
EVAN, appearing on the second day, is also attracting attention from many overseas fans, promising to showcase unique charm and performances as a solo artist.
Ticketing Schedule and Method
The ticket sales schedule for the 2026 Busan One Asia Festival has been announced.
The official booking will begin at 8 PM on Tuesday, May 12, 2026.
Bookings will be conducted through NOL, NOL ticket, and NOL World.
Ticket prices vary by seating grade.
- S-seat Ground: 97,000 KRW
- A-seat Ground: 77,000 KRW
- B-seat Ground: 46,000 KRW
- C-seat Stand 1~2ld: 28,000 KRW
- D-seat Stand 3~4ld: 18,000 KRW
Purchases are limited to a maximum of 4 tickets per account.
As many popular artists will be performing, competition for ticket purchases is expected to be fierce. In particular, fans of AKMU, Ryze, Lee Young-ji, TREASURE, and Haechan are likely to flock simultaneously. Therefore, it is essential to register for membership, log in, and register payment methods in advance.
Check Performance Times and Locations
BIG-CONCERT will be held at Busan Asiad Main Stadium. The performance will run from 1 PM to 9 PM, and the main performance is expected to start at 5 PM.
This year, the entry time has been adjusted to allow audiences to enter from 1 PM. It is noteworthy that various exhibitions, experiences, food, and market content will be available for enjoyment before and after the performance.
Numerous pop-up zones will be set up in and around the Busan Asiad Main Stadium. In addition to K-pop-related exhibitions and experience spaces, local pop-up stores showcasing Busan's regional brands will also be operated. These programs are expected to provide diverse experiences for the audience.
There are several major side programs.
B-MARKET @BOF, BIG WAVE @BOF, FANDOM WAVE @BOF, and NEXT WAVE STAGE @BOF.
This event is not just a concert but a festival where you can experience and enjoy various K-cultures throughout the day.
Park Concert and Big Talk
The 2026 BOF presents various interesting programs beyond the paid BIG-CONCERT.
One of them, PARK-CONCERT, will be held on Saturday, June 20th, at the Hwamyung Eco-Park Soccer Field A&B. This event is a family-friendly picnic concert, designed as a free program for citizens and tourists to enjoy together.
The currently announced lineup for PARK-CONCERT includes artists like Urban Zakapa and Lee Mu-jin, focusing on popular music that caters to various generations and tastes, making it a suitable program for family visitors.
On June 9th, a BIG-TALK event will be held at the Busan Port International Exhibition and Convention Center. The theme this time is '10 Million K-POP Fandom, Discussing Busan K-Content'.
This event will feature various experts from different fields, including SM C&C, NOL Universe, The Founders, ESTIM, and Delivery Korea. It will serve as a forum for experts from various industries such as content, tourism, beauty, fashion, and delivery to discuss connectivity in the Busan K-content industry and global fandom business.
10th Anniversary BOF Viewing Points
The 2026 Busan One Asia Festival is gaining attention as an event closely related to Busan's cultural tourism industry, beyond K-pop performances.
The City of Busan plans to develop BOF into a K-content fusion festival, which includes K-pop, beauty, food, fashion, and local brands. Through these efforts, it aims to attract global fandom to Busan and expects that viewing performances will lead to accommodation, tourism, and consumption, resulting in extended tourism effects.
Therefore, this festival is expected to be an important opportunity to further activate Busan's culture and tourism.
This year's performance will increase the number of standing seats and enhance audience immersion through three-dimensional stage production. With the expansion of the artist lineup, the character of the festival has shifted towards a premium performance compared to previous BOFs.
If you are a fan looking for information on the lineup and ticketing schedule for the Busan K-pop Concert, the 2026 BOF with NOL is certainly an event to pay attention to. Notably, it includes artists that cover various genres and fan bases, making June in Busan the most passionate season for K-pop fans.
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Frequently Asked Questions (FAQ)
Q. What kind of event is the 2026 Busan One Asia Festival (BOF)?
2026 BOF is a large-scale K-pop and Hallyu culture festival held in Busan.
The 2026 Busan One Asia Festival (BOF) with NOL is a large-scale music and cultural festival aimed at establishing Busan as the center of K-culture in Asia. This year marks its 10th anniversary, and it will be held under the theme ‘BEYOND 10: THE NEXT WAVE’, featuring K-pop concerts and various cultural tourism programs that offer diverse experiences.
Q. What are the main performance schedules and locations for 2026 BOF?
BIG-TALK on June 9, PARK-CONCERT on June 20, BIG-CONCERT on June 27-28.
The main events include BIG-TALK on June 9 at the Busan Port International Exhibition and Convention Center, PARK-CONCERT at Hwamyung Eco-Park Soccer Field on June 20 for free, and the main stage, BIG-CONCERT, from June 27 to 28 at Busan Asiad Main Stadium from 1 PM to 9 PM, featuring various popular artists.
Q. How is the artist lineup for the 2026 BOF BIG-CONCERT structured?
Various artists, including AKMU, Haechan, and EVAN, will perform over the two days, June 27 and 28.
On the first day (June 27), AKMU, CRAVITY, HAECHAN, KiiiKiii, TREASURE, and 8TURN will perform, while on the second day (June 28), RIIZE, EVAN, Hearts2Hearts, idntt, KickFlip, LEE YOUNGJI, and tripleS will take the stage. Artists from various genres and fan bases will participate to deliver a rich performance.
Q. What is the ticket reservation schedule and method for BOF?
Tickets will be available for reservation on May 12, 2026, at 8 PM on the NOL site.
The official reservation will begin at 8 PM on Tuesday, May 12, 2026, and can be purchased through NOL, NOL ticket, and NOL World. A maximum of four tickets can be purchased per account, and it is advantageous to prepare account registration, login, and payment method in advance since competition is intense.
Q. What are the ticket prices and seating grades for BIG-CONCERT?
Ticket prices range from 97,000 KRW for S-seat to 18,000 KRW for D-seat.
Ticket prices vary by seating grade, with S-seat Ground at 97,000 KRW, A-seat Ground at 77,000 KRW, B-seat Ground at 46,000 KRW, C-seat Stand 1-2nd floor at 28,000 KRW, and D-seat Stand 3-4th floor at 18,000 KRW. Prices are tiered by seating grade, allowing for booking that fits different budgets.
Q. What side programs can be seen at 2026 BOF?
There are various programs such as B-MARKET, BIG WAVE, FANDOM WAVE, and NEXT WAVE STAGE.
BOF will present various side programs in addition to performances. It is organized as a festival where one can experience and enjoy K-culture throughout the day, including B-MARKET @BOF, BIG WAVE @BOF, FANDOM WAVE @BOF, and NEXT WAVE STAGE @BOF. Local brands and K-pop exhibition and experience spaces will also be operated, providing a wealth of enjoyment.
Q. What kind of event is PARK-CONCERT and who is it for?
It is a family-oriented picnic concert held for free on June 20 at Hwamyung Eco-Park.
PARK-CONCERT is a free performance to be held on Saturday, June 20, at Hwamyung Eco-Park Soccer Field A&B. Artists from popular music, such as Urban Zakapa and Lee Mu-jin, will perform, and it will be structured as a picnic concert for families, citizens, and tourists to enjoy comfortably with music across generations and tastes.
Q. When and where will the BIG-TALK event be held, and what is its content?
It will be held on June 9 at the Busan Port International Exhibition and Convention Center, focused on discussions within the K-content industry.
BIG-TALK will be held on June 9, Tuesday, at the Busan Port International Exhibition and Convention Center, with the theme '10 Million K-POP Fandom, Discussing Busan K-Content'. Various industry experts will participate to discuss the connectivity between content, tourism, beauty, fashion, delivery, and global fandom business.
Q. What positive impacts are expected from 2026 BOF on the Busan area?
Strengthening Busan's position as a K-Culture hub and stimulating local tourism and consumption.
BOF is developing into a K-content fusion festival, encompassing not only K-pop performances but also beauty, food, fashion, and local brands. Through this, it is expected to bring global fans to Busan, resulting in extended tourism effects from performance viewing leading to accommodation, tourism, and consumption, playing a significant role in enhancing Busan's cultural and tourism industry.
