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A Special Festival Revitalizing the Busan University Commercial District

In the fall of 2025, the street in front of Busan National University will be reborn as the center of youth culture. This project is being carried out under the name 'Busan Sale Festa - Busan University Commercial District Reboot Project, Towards Busan University!' and is designed to bring vitality back to the university area suffering from economic recession.
The event is scheduled to be held from September 4 to 6 in the car-free zone around Exit 1 of Busan University Station. It is expected to be a valuable opportunity for the local business district and youth culture to come together.

Prepared in collaboration with the students of Busan National University and local small businesses, this event will feature a nostalgic retro theme that evokes the memories and romance of the past university area. It is generating high expectations with a variety of programs that local residents and visitors can enjoy.
Main Event Details and Enjoyable Activities

This year’s Busan Sale Festa will reignite the youthful energy of the university area through the theme 'Back to the Clock Tower Square.' The event will feature an outdoor beer plaza, a food zone serving various delicacies, concerts for inter-generational communication, and a fashion flea market, among other exciting programs.
In particular, the beer booth operated in collaboration by three colleges of Busan University will host special events like 'Outdoor Blind Dates' and 'Nostalgic Snack Stalls', offering enjoyable experiences for young audiences. Additionally, the 'Inter-Generational Concert Bulo(樂)' will feature band performances from Busan University, a dance competition, and various performance teams, providing a time that everyone can enjoy.
Finally, the flea market will host various experiential programs, such as personal color analysis and snap photo shoots, providing opportunities to create special memories that go beyond simple shopping.
Rich Benefits for Visitors

This event offers a variety of discounts that are beneficial for both the commercial district and consumers.
First, win-win coupons will be on sale, allowing the purchase of ₩50,000 and ₩30,000 coupons at a discounted price of up to 33-50%. These coupons can be used in stores within the event's commercial area until September.
Additionally, customers who make purchases of ₩10,000 or more during the event will receive a ₩5,000 discount coupon at the onsite booth.
Finally, there will also be a roulette event with prize draws for customers using the win-win coupons to enhance the joy of participation.
These benefits will relieve the economic burden on consumers while providing practical support that invigorates the commercial district.
Regional Expansion and Expected Effects

After the Busan Sale Festa held in the Busan University Commercial District concludes, a new 'Busan Sale Festa' will take place in October at Jeonpo-gonggu-gil in Busanjin-gu and Jeonggwan Dolphin Fountain Square in Gijang-gun. This event is expected to contribute to revitalizing local consumption and recovering the civil economy.

A Busan city official mentioned that the Busan University commercial area has a long history as an important hub of youth culture. He further expressed the hope that this Sale Festa will significantly contribute to revitalizing the Busan University commercial district.
Conclusion: The Youth Gather Again in Front of Busan University

The 2025 Busan Sale Festa 'Busan University Commercial District Reboot Project - Towards Busan University!' will be a venue where small business owners and students participate together to invigorate the local commercial district beyond just a shopping festival.
This event will include various enjoyable activities such as an outdoor beer plaza, food zone, and inter-generational concert, creating unforgettable autumn memories for those visiting Busan.
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Frequently Asked Questions (FAQ)
Q. When and where will the 2025 Busan Sale Festa Busan University Commercial District Reboot Project be held?
The event will be held from September 4 to 6, 2025 in the car-free area around Exit 1 of Busan University Station.
The 2025 Busan Sale Festa Busan University Commercial District Reboot Project will take place for three days from September 4 to 6, in the car-free area in front of Busan National University, particularly near Exit 1 of Busan University Station. This venue has been selected as a special space where youth culture and local businesses can blend together for many visitors to enjoy.
Q. What are the main programs and enjoyable activities of the Busan University Sale Festa?
An outdoor beer plaza, food zone, concerts, fashion flea market, and various retro-themed programs will be prepared.
This Sale Festa has been prepared with a retro theme in collaboration with the students of Busan National University and local small businesses. There will be an outdoor beer plaza, a food zone with various delicacies, concerts for inter-generational communication, and a fashion flea market. Notably, the beer booth operated by three colleges of Busan University will offer ‘Outdoor Blind Dates’ and ‘Nostalgic Snack Stalls’, along with band performances from Busan University and a dance competition, providing special enjoyment for visitors.
Q. What discounts and events are available for visitors to the event?
Up to 50% discount on win-win coupons, ₩5,000 discount coupon for purchases over ₩10,000, roulette prize event, etc.
During the event, win-win coupons worth ₩50,000 and ₩30,000 will be available for purchase at a price reduced by up to 33-50%. These coupons can be used at stores within the commercial area until the end of September. Furthermore, customers making purchases of ₩10,000 or more during the event will receive a ₩5,000 discount coupon at the booth. There will also be a roulette event for win-win coupon users, adding fun to the participation.
Q. What are the expected effects of the Busan Sale Festa on the local commercial district and culture?
It will contribute to revitalizing local consumption and the rebirth of youth culture hubs, aiding the recovery of the commercial district and the civil economy.
This Sale Festa centered on the Busan University commercial district is expected to play a pivotal role in revitalizing the district while being a major center of youth culture. In October, after the event, additional activities will be held at Jeonpo-gonggu-gil in Busanjin-gu and at the Gijang Dolphin Fountain Square, contributing to the activation of local consumption and the recovery of the civil economy. A Busan city official expressed expectations that this festival will significantly help in the rejuvenation of the Busan University commercial district.