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A Feast of Craft Beer at BEXCO Outdoor Square
The city of Busan is set to hold the '2025 Busan Craft Beer Masters Challenge' at the BEXCO outdoor square for five days from September 20 to 24.
This event has been held since 2018 and has established itself as a representative craft beer festival in Busan, contributing to enhancing the competitiveness of local craft beer businesses and expanding the market for small businesses.
This year, it will take place alongside 'Festival October,' the first convergence exhibition and convention festival in Korea, offering even more varied sights and tastes.
Main Event: Craft Beer Evaluation and Popup Store
This year, a special event, the 'Busan Craft Beer Evaluation,' will be held. This is an important occasion for selecting the best craft beer, involving both the general public and experts sharing diverse opinions, reflecting both popularity and professionalism.
The event will feature an opening ceremony, a beer concert, a Brewers Lounge, and a popup store. The participating companies will showcase their unique craft beers, and visitors will have the chance to taste and evaluate them.
Particularly interesting will be the popup store with ten companies participating, where a variety of distinctive beers can be tasted, offering visitors an exciting experience. Citizens will have the opportunity to enjoy a wide range of beers on-site and participate in the evaluation.
Diverse Side Events and Citizen Participation Programs
This challenge will offer a variety of fun activities in addition to beer tasting. ▲ A food zone filled with excellent small businesses ▲ A flea market for unique desserts ▲ Warming-up challenges and beer quizzes ▲ Craft beer label design experience, among others.
The opening ceremony will feature a performance by singer Psy, while the closing ceremony will be highlighted by singer-songwriter Choi Yu-ri, enhancing the excitement for the audience. Various programs will provide an enjoyable time for everyone.
Citizens wishing to participate can register in advance via Eventus (event-us.kr) or register on-site on the day of the event. Early bird tickets are priced at 16,000 won, regular tickets at 20,000 won, and will be sold at the same price on-site.
All the Representative Breweries of Busan Present
This event will see the participation of famous breweries from Busan. Brands such as Galmegi Brewing, Gorilla Brewing, Busan Beer, Wild Wave, Wildcat Brewing, Tombro Brewing, Prague Craft Brewery, Heugus, and Heosimcheong Brewery will be introduced.
Here, not only traditional German beers but also modern craft beers made with fresh fruits from Busan will be presented. The diverse personalities of the beers are expected to capture the taste of both citizens and tourists.
Participating Companies in the 2025 Busan Craft Beer Masters Challenge
| No. | Company Name | Representative | Location | Remarks |
| 1 | Galmegi Brewing | ALLSOPP STEVEN | Gangseo-gu | Korea's first generation craft beer brewery |
| 2 | Gorilla Brewing | EDWARDS PAUL | Suyeong-gu | Busan-based craft beer, currently exporting abroad |
| 3 | Busan Beer | No Jae-young, Kim Ga-deuk | Jung-gu | Known for beers named after local places for creating beers representing Busan |
| 4 | Wild Wave | Kim Kwan-yeol | Gijang-gun | Manufactures unique craft beers using wild yeasts and microorganisms |
| 5 | Wildcat Brewing | KIM DAVE, Kim Yu-seon | Busanjin-gu | Manufactures classic craft beers in California style |
| 6 | Tombro Brewing | MEYNDT ANDREAS HUBERT | Haeundae-gu | German brewery from Bavaria, producing authentic German craft beer directly made by the 6th descendant of Tombro in Songjeong |
| 7 | Prague Craft Brewery | PALIWAL SHYAM SUNDER | Suyeong-gu | Reproducing the brewing method of the first brewery in the Czech Republic, the Prague Brevnov Monastery, founded in 993 |
| 8 | Heugus | Seo Rak-won | A brewery that trendy reinterprets Busan's agricultural products, fruits, and stories to create unique beer | |
| 9 | Heosimcheong Brewery | Park Hoon | A traditional German craft beer brewery with distinctive malt flavors, hosting an Oktoberfest beer festival each year | |
| 10 | Busan Pride Brewery * Consignment Sale (Not participating in the challenge) | Park Yong-soo | Developing unique beers using local specialties |
Unique Date Ideas in Busan and Healing Festival
The 2025 Busan Craft Beer Masters Challenge is a special autumn festival that can be enjoyed not only by beer lovers but also by couples, friends, and families. This event takes place in Haeundae and Centum area, where one can enjoy craft beer, various foods, performances, and experiential activities while feeling the cool autumn breeze.
The Centum Haeundae area is also considered an excellent date spot, attracting many visitors. The city of Busan is planning to develop this festival into Asia's representative craft beer festival, generating even more anticipation.
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Frequently Asked Questions (FAQ)
Q. When and where will the 2025 Busan Craft Beer Masters Challenge be held?
It will take place from September 20 to 24, 2025, at the BEXCO outdoor square for five days.
The Busan city will host the 2025 Busan Craft Beer Masters Challenge at the BEXCO outdoor square for a total of five days from September 20 to 24, 2025. This event serves as a representative craft beer festival of Busan and has contributed to enhancing the competitiveness of local small businesses and craft beer companies, making it a festival that citizens and tourists alike can participate in.
Q. What is the Busan Craft Beer Evaluation event?
An event for selecting the best craft beer, involving both citizens and professionals.
The Busan Craft Beer Evaluation is an event where ordinary citizens and professionals come together to taste and evaluate various craft beers. This evaluation is an important opportunity to select the best craft beer, reflecting both popularity and professionalism, and also provides opportunities to taste diverse beers at the popup store with ten participating companies. Participants can enjoy themselves while tasting and evaluating.
Q. What side programs will be available at the event?
A food zone, flea market, warming-up challenge, and label design experience will be provided.
The 2025 Busan Craft Beer Masters Challenge will have various side events prepared in addition to beer tasting. There will be a food zone featuring excellent small businesses, a flea market for unique desserts, beer-related quizzes and warming-up challenges, and a craft beer label design experience program. Additionally, performances by singer Psy and singer-songwriter Choi Yu-ri will take place during the opening and closing ceremonies to enhance the festive atmosphere.
Q. How can I participate and what is the ticket price?
You can register in advance on Eventus or purchase tickets on-site, starting from 16,000 won.
Citizens who wish to participate can pre-register via the official site Eventus (event-us.kr), and registration will also be available on-site on the event day. Early bird tickets are priced at 16,000 won, and both regular and on-site tickets are 20,000 won, which is the same price for all. It is a well-structured price for enjoying various programs and beer tasting.
Q. Which breweries from Busan will participate in the event?
Representatives such as Galmegi Brewing, Gorilla Brewing, and Busan Beer will participate.
This event will have many representative breweries from Busan, including Galmegi Brewing, Gorilla Brewing, Busan Beer, Wild Wave, Wildcat Brewing, Tombro Brewing, Prague Craft Brewery, Heugus, and Heosimcheong Brewery. From traditional German beers to modern craft beers utilizing fresh fruits from Busan, they will present a variety of beers that will satisfy visitors' tastes.
Q. What kind of atmosphere does the 2025 Busan Craft Beer Masters Challenge have?
A fall festival ideal for healing and dates, featuring various experiences and performances.
This event is a fall festival that can be enjoyed by beer lovers, couples, families, and friends alike. One can enjoy craft beers, foods, performances, and experiences while feeling the refreshing autumn breeze in the Haeundae and Centum areas, both popular for unique date spots. The city of Busan has plans to develop this challenge into Asia's representative craft beer festival, generating high expectations.
